If you have ever ordered an item and paid for it online, you have answered what is a content management system or CMS. The system is a web application used by businesses to manage lists of their customers and products and to make it easier to order products or services, Amazon.com is a good example of this. The CMS also enables you to publicize your business through news releases or blogs and to communicate with your customers and suppliers.
Behind the home page are several databases of which two are primary: a list of your products and a list of your customers. Imagine a spread sheet. In one column you have the names of your products. The next column could be the product number. The database could be extensive with columns devoted to product, quantity and prices. You can also have names and contact information on suppliers.
A major CMS advantage is that it can be initially accessed, organized and changed through one set or page of administrative tools. It can have various levels of sophistication, starting simple, derived from a small customer base, product or service line, news releases and informational blogs, using different templates and demonstrating flexibility as your business expands. A CMS can be custom designed from the start or designed from the many popular CMS packages that are available, including WordPress, Drupal and Joomla.
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